SWOT Analysis
Rationale
Finding and analyzing the strengths, weaknesses, opportunities and threats within and around you, so that you can make effective decisions related to your career.
Process
Strengths, weaknesses are realistic attributes within you (We call them internal factors). Opportunities and threats are around you or in your environment (We call them external factors).
Strengths and opportunities are positive things while weaknesses and threats are negative things in and around you.
The idea is to
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1. Identify
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2. Analyze
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3. Coming up with a suitable strategy
1.Identify
Identify your;
Strength
Good / positive qualities you have.
Examples:
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Good at logical thinking
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Financial stability
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Having good soft skills
Weaknesses
Bad / negative qualities you have.
Examples:
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Not very good at English
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Having some physical impairment
Opportunities
Positive things you may get from external environment.
Examples:
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IT industry is booming
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Political stability of the country
Threats
Negative things from the environment that may affect you .
Examples:
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Unstable/unfavorable job market.
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Shrinking of economy.
2.Analyze
It is very useful tool to analyze SWOT list you come up with a proper strategy.
Popular strategies are;
General Strategy
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Build on strengths
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Resolve weaknesses
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Exploit opartunities
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Avoid threat
Conversion Strategy:
Use your Strength to overcome Weaknesses and use opportunities to overcome threats.
Matching Strategy:
Match your strengths to match the available opportunities.
3.Plan
Coming up with a strategy and higher/professional education or career/life plan accordingly